How to reach South Africa’s biggest business audience

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BusinessTech is the best place to reach South Africa’s key business decision makers, thanks to its position as the largest and most influential business news website in the country.

Its leading position in the business space makes it the first website C-level executives, business owners, company directors, managers, and professionals visit each day.

Who reads BusinessTech

BusinessTech is read by millions of C-level executives, business owners, company directors, managers, and professionals every month.

A breakdown of BusinessTech’s monthly South African audience is detailed below.

  • Junior Management – 1,085,058
  • Middle Management – 1,331,807
  • Business Owner – 856,971
  • Senior Management – 712,260
  • CEO/Director – 131,809

These readers are highly influential in terms of purchasing decisions their businesses make, thanks to their positions of authority.

This influence also extends into their homes – as over 2 million BusinessTech readers are the primary purchasing decision maker in their household.

2.9 million readers are then a joint decision maker in their home.

This makes BusinessTech an excellent platform for both B2B and B2C marketing campaigns.

Advertising on BusinessTech

BusinessTech offers a range of advertising options which makes it easy to reach its influential audience.

This includes sponsored articles with social media amplification, display banners, video interviews, dedicated mailers, and more.

To find out more about advertising on BusinessTech, contact Kevin Lancaster on [email protected]

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